How Do I Qualify for Facebook's Partner Monetization Policies?
Facebook has become one of the leading platforms for creators to earn money through content. But before you start earning, you need to qualify for Facebook’s Partner Monetization Policies (PMP). These policies determine whether your Page or profile is eligible to earn revenue through ads, fan subscriptions, Stars, and other monetization features.
1. Meet Facebook’s Eligibility Requirements
To qualify, you must meet basic eligibility criteria. You need to have a Page (not just a personal profile), be at least 18 years old, and comply with Facebook’s Community Standards and Content Monetization Policies. Your account should also have a good standing with no policy violations.
2. Build a Strong, Authentic Presence
Facebook prioritizes authentic engagement. This means real followers, original content, and consistent activity. Avoid using fake engagement tactics such as clickbait or engagement bait posts, as these can lead to disqualification from monetization.
3. Follow the Content Monetization Policies
All monetized content must meet Facebook’s Content Monetization Policies. Your videos should be advertiser-friendly, free from misleading or harmful material, and use original media you own or have permission to use.
4. Reach the Required Followers and Engagement Levels
Different monetization tools on Facebook have unique requirements. For example, to run in-stream ads, your Page must have at least 10,000 followers, 600,000 minutes viewed in the past 60 days, and five active videos. Meeting these benchmarks proves your content is engaging and consistent.
5. Enable Two-Factor Authentication
Security is crucial for monetized Pages. Make sure to enable two-factor authentication (2FA) on your Facebook account. This helps prevent unauthorized access and keeps your monetization features secure.
6. Apply for Monetization
Once you meet all the criteria, go to your Facebook Creator Studio or Meta Business Suite, navigate to the Monetization tab, and check your eligibility status. If you’re approved, you can start earning through ads, fan subscriptions, and Stars.
Final Thoughts
Qualifying for Facebook’s Partner Monetization Policies takes effort and consistency, but it’s achievable. Focus on creating authentic content, engaging your audience, and following all the platform’s guidelines. Once approved, you’ll unlock multiple income streams that can grow with your creative journey.